MGIMO School of Business and International Proficiency

Management in the fashion industry

Management in the fashion industry

22 October 2018

The «Management in the fashion industry» program is implemented jointly with the British Higher School of Design. Student in the “Management in the Fashion Industry” program will both master the technologies, techniques and mechanisms that facilitate an effective design and learn to manage the business processes and organization of the fashion industry.

The effective management of a company operating in the field of design and the fashion industry requires an understanding of both the trends of modern fashion and the strategy of business development. Student in the “Management in the Fashion Industry” program will both master the technologies, techniques and mechanisms that facilitate an effective design and learn to manage the business processes and organization of the fashion industry.

The «Management in the fashion industry» program is implemented jointly with the British Higher School of Design.

The MBA program «Management in the Fashion Industry» is a unique combination of methodology and classical approach to MBA education here at MGIMO, practical experience and creative approach, as well as the atmosphere of entrepreneurship of the British Higher School of Design.

The Program is designed for a wide range of students. It will improve the skills and provide a theoretical foundation for those already working in the fashion industry -- fashion industry specialists, mid and top-level managers, business owners, textile distributors, retailers, designers, stylists, image-makers, journalists, fashion houses, and personal shoppers. Those new to the fashion industry will learn the history and trends of modern fashion, understand what makes up an individual style and how business fashion is built in Russia and abroad. The training will also fit specialist retraining from related industries who wish to switch their primary activity to the fashion industry.

Academic supervisor — Daria Yadernaya, CEO of the international consulting company in the fashion industry Y Consulting, member of the Presidium of the Russian Chamber of Fashion. Since 2010, she has been managing the development of the Anton Heunis brand in Russia and the CIS. From 2013 to 2016, she was involved in the regional development of the Thierry Lasry brand. In 2014 and 2015, she led the business program of Mercedes Benz Fashion Week Russia.


Module. Management and Economics of Businesses

This module presents a clear idea of management as an integrated management system. Students gain a mastery of the economic and legal issues face by businesses.

  • Global Business Environment
  • Management: theory and practice of organization management
  • Economics for managers
  • Strategic management
  • Management Decisions
  • Strategic Innovation Management: Theory and Practice of Foresight
  • Crisis Management of the Company
  • Legal Basis of Business
  • Marketing
  • Risk Management

Module. Personnel Management and Personal Efficiency Growth

This module provides students with systematized knowledge and skills in the field of personnel management in a modern company. The module will prepare students to achieve their goals with minimal time and resources.

  • Modern technologies of human resources management and motivation
  • Leadership and personal efficiency growth
  • Organizational behavior and Team-building technologies
  • Business Communications
  • Ethics of Business

Module. Finances and Strategy of Businesses

The purpose of the module is to develop an understanding among the students about the functioning of the financial environment of business. Students will learn to use the most effective methods and tools for developing, testing and implementing organizational strategy.

  • Financial environment of business
  • Accounting for managers
  • Financial analysis
  • Management Accounting
  • Corporate Finance
  • Project management
  • Business planning
  • Theory and practice of interaction between business and government

Module. Specialty Disciplines

The purpose of the module is to master key management technologies, techniques and mechanisms required for effective management of business processes and companies in the fashion industry.

  • World economy and fashion industry — history of the suit and history of the industry
  • Trend watching and its role in business modeling
  • Marketing in the Fashion Industry
  • Brand management in the fashion industry
  • PR and SMM in the fashion industry
  • Materials Science
  • Windowdressing and merchandising
  • Planning of a trading space
  • Buying and category management
  • Digital-marketing and digital technologies in the fashion industry
  • Entrepreneurship in the fashion industry — lean startup and the rationalization of the start-up

Module. Elective disciplines

  • Retail business management
  • Event-marketing in the fashion industry and management of special projects
  • Innovations in the fashion industry: 3D fashion
  • Effective negotiations
  • Consumer behavior. Trends and target audience in the fashion industry

Module. Business English

Off-campus overseas module (optional)

Upon completion of the program, graduates will have the knowledge and abilities to:

  • Understand the essence and features of the processes of  foreign economic activity;
  • Achieve the most advanced management technologies considering the specifics of logistics processes;
  • Form effective development strategies;
  • Apply modern international management experience.

Students will meet with industry leaders and gain experience in management practices at some of the best Russian and foreign companies. Through the study of business cases, students will learn how to solve practical tasks of running a company. Students take part in a site visit module at an actual industrial facility.

Certificate of Education

Students who successfully complete the MBA Program will receive a Master of Business Administration  degree with a specialization in “Management in the Fashion Industry.”

Program cost — 980,000 RUB for the entire period of study. Payment is made by semester.

Program format — weekend-format (20 months) — once per month (Thursday through Sunday 9:30 – 20:00)

Admission requirements:

  • Higher education degree
  • At least 25 years of age
  • At least 3 years of working experience
  • Applicant must have a leadership potential and a strong motivation to learn

Selection process for the MBA program

Stage 1

  • Registration
  • Motivational letter
  • Essay on a given topic

Stage 2

  • Solving of a business-case
  • Testing of English language skills

Stage 3

  • Interview with the supervisor of the program
  • Enrollment decision

Selection Date and Start of the Programme. Group formation terminates 2 weeks before the start of the training.

Other admission requirements:

  • Registration Form
  • Letter of Application addressed to the MGIMO President
  • Complete Application Form
  • University diploma with all attachments and inserts
  • 1 photo 3x4 cm
  • Identification Document
  • Copy of the Work Record Card (If applicable)

Start of the Programme:
Weekend — 22 October 2018,
Modular — 6 November 2018

For more information please contact us at: Phone number: +7(495)434-91-53 or +7 (495) 433-17-75 e-mail: